Founded in 1924, Nashville, Tennessee-based Genesco Inc. (NYSE: GCO) is a leading retailer of branded footwear, licensed and branded headwear and accessories and wholesaler of branded footwear. It operates more than 2,300 footwear and head- wear retail stores in the United States, Puerto Rico and Canada, principally under the names Journeys, Journeys Kidz, Shi by Journeys, Johnston & Murphy, Underground Station, and Lids.
Genesco wanted a more efficient way to onboard the thousands of new employees hired each year. They came to Trinisys with a project to create a new online onboarding system for their retail stores, and have it up and running in time for the peak holiday season.
Previously, Genesco was using a paper-based process for onboarding. Some of the challenges they faced included:
- Expensive to create, maintain, and print 12-section documents in several variations due to individual state regulations
- Costs associated with mailing packets to the headquarters for processing
- 5-day mail float imposed short processing deadlines to avoid fines due to states regulations